We're incredibly proud to be recognized for these innovations across campaigns and creative excellence in the OOH advertising ecosystem at the exchange4media Neons OOH Awards 2024. • Innovative creation of a new medium - Water projection for #ViratWithHSBC campaign • BFSI segment - Water projection for #MyAccountStartsToday campaign • Best Integration with Social Media - #GetSetCelebrate CGI • Best location based campaign - Branch projection for #ViratWithHSBC campaign #HSBCIndia #OpeningUpAWorl

HSBC's #AddASeat campaign highlights real-life stories of proud members from the LGBTQ community who are building successful careers and also serve as an inspiration to others. Because love should never be a barrier to opportunity. | Mad over Marketing (M.O.M)