July might be peak summer, but for marketers, it’s the perfect time to start planning your fall direct mail campaigns. Fall brings a shift in mood, attention, and buying behavior. It’s a season rich ...

Direct mail campaigns that perform best are rarely random. Successful mail programs are built on strategy. They start with the right audience, use smart creative decisions, and follow a clear plan ...

Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...

Taradel, a leading provider of direct mail and multichannel marketing solutions, today announced the release of a new blog post, What 1,000+ Campaigns Taught Us About Direct Mail That Actually ...

The Postalytics Canva integration simplifies and streamlines the direct mail creative process New integration bridges Canva design and Postalytics automation, enabling marketers to create and send ...

Direct Mail Experiences Can Make a Lasting Impression Properly personalized and creative physical direct mail experiences can have a significant impact on an individual. The “2022 Hybrid Audience ...